Overstories is a creative impact company, working with clients and cultural partners to turn environmental purpose into ambitious, credible action.
OUR SERVICES
We work 360º from insight to impact
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Landscape & Stakeholder Analysis
Audience Insight & Trends
Impact Measurement Frameworks
Cultural, Consumer & Media Analysis
Scientific, Policy and Academic research
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Communications & Advocacy
Strategy Partnership & Coalition Plan
Narrative & Messaging Frameworks
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Campaign Architecture & Brand Identity
Creative Direction & Brand Building
Film, Photography, Digital Creative Assets
Cross-Sector Creative Partnership Coordination
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Coalition & Partnership Coordination
Advocacy & Call to Action Implementation
Timeline & Sequencing for Public, Private Sector and Diplomatic Interventions
With our suite of intelligence products, Overstories mobilises the public and attracts partners by harnessing the power of big data and AI.
DATA-DRIVEN & FUTURE-FACING
First,
We identify impact
We locate big bets or vulnerabilities with our Conservation Attention Scoring ™
Next,
We analyse the conversation
We understand the conversation and where to engage through our Nature Attitudes Tracker ™
Only then,
We activate with precision
Our proprietary consumer and brand research enables us to launch our communication strategies
OUR FLAGSHIP PROJECTS
A first–of–its–kind Royalty for Nature bringing the story of the leopard to new audiences while generating sustainable funding for conservation and paying back the leopard for her spots
Royalties for Nature
A first–of–its–kind Royalty for Nature bringing the story of the leopard to new audiences while generating sustainable funding for conservation and paying back the leopard for her spots
Royalties for Nature
Rembrandt's Conservation Legacy
End-to-end campaign for the historic sale of Rembrandt Van Rijn's $18m masterpiece "Young Lion Resting", with all proceeds going to Panthera, the world's leading organization for the conservation of wild cats
Rembrandt's Conservation Legacy
End-to-end campaign for the historic sale of Rembrandt Van Rijn's $18m masterpiece "Young Lion Resting", with all proceeds going to Panthera, the world's leading organization for the conservation of wild cats
Honouring the Muse with Dolce & Gabbana
The first-ever conservation event for a luxury house, pairing Dolce & Gabbana's fashion and jewellery collections with photographic curation to fund leopard conservation at Panthera.
Honouring the Muse with Dolce & Gabbana
The first-ever conservation event for a luxury house, pairing Dolce & Gabbana's fashion and jewellery collections with photographic curation to fund leopard conservation at Panthera.
Arabian Leopard Fund
A reimagined narrative for RCU's youth gaming campaign, bringing real conservation impact into Roblox and digital play to build the next generation of Arabian leopard advocates
Arabian Leopard Fund
A reimagined narrative for RCU's youth gaming campaign, bringing real conservation impact into Roblox and digital play to build the next generation of Arabian leopard advocates